Is Selling 52-Week Stock Like Coca-Cola FEMSA, S.A.B. de C.V. (KOF) a Winning Strategy?

April 25, 2018 - By Louis Casey

Coca-Cola FEMSA, S.A.B. de C.V. (NYSE:KOF) Logo

The stock of Coca-Cola FEMSA, S.A.B. de C.V. (NYSE:KOF) hit a new 52-week low and has $58.27 target or 9.00 % below today’s $64.03 share price. The 8 months bearish chart indicates high risk for the $13.45B company. The 1-year low was reported on Apr, 25 by Barchart.com. If the $58.27 price target is reached, the company will be worth $1.21B less.
The 52-week low event is an important milestone for every stock because it shows very negative momentum and is time when sellers come in. During such technical setups, fundamental investors usually stay away and are careful buying the stock.

The stock decreased 1.20% or $0.78 during the last trading session, reaching $64.03. About 29,073 shares traded. Coca-Cola FEMSA, S.A.B. de C.V. (NYSE:KOF) has declined 11.72% since April 25, 2017 and is downtrending. It has underperformed by 23.27% the S&P500.

Coca-Cola FEMSA, S.A.B. de C.V. (NYSE:KOF) Ratings Coverage

Among 2 analysts covering Coca-Cola FEMSA (NYSE:KOF), 1 have Buy rating, 0 Sell and 1 Hold. Therefore 50% are positive. Coca-Cola FEMSA had 2 analyst reports since November 17, 2017 according to SRatingsIntel. The firm has “Overweight” rating by Barclays Capital given on Wednesday, April 11. The stock has “Neutral” rating by Credit Suisse on Friday, November 17.

Coca-Cola FEMSA, S.A.B. de C.V., a franchise bottler, produces, markets, distributes, and sells Coca-Cola trademark beverages. The company has market cap of $13.45 billion. The firm offers a portfolio of products, including sparkling beverages, still beverages, juices, sports, and energy drinks, as well as teas, waters, isotonics, and dairy products. It currently has negative earnings. It provides a portfolio of approximately 154 brands directly, as well as through retail outlets and restaurants to clients in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela, Brazil, and Argentina.

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